A little over a month after opening its first restaurant in Puerto Rico, frozen yogurt and smoothie retailer Red Mango said this week that sales have exceeded initial expectations by 40 percent and announced the development of a second location is underway.
The first location in Plaza Puerto Rico, in front of the Inter American University’s main campus in San Juan, is the first in the world that was built as a restaurant-type concept, with a drive-thru window that draws 30 percent of customers and sales, company officials said.
Mario Alverio, head of Good For You Franchise, LLC, the local Red Mango franchisee, said plans call for opening the first five restaurants in San Juan, with the second already under construction on Américo Miranda Avenue. Another five locations will be sold to other franchisees, for a combined 10 establishments that are expected to generate 200 jobs.
“Red Mango’s offer of a healthy and natural eating alternative has permeated among consumers,” he said. “Half of our sales come from the frozen yogurt, but the remaining sales come from our extensive menu of salads, wraps, and flatbreads natural juice bar, all with less than 500 calories.”
“This franchise offers a completely different product than what is available in the current local market. It’s the only one offering a 100 percent natural menu,” said Alverio.
Originating in South Korea, there are now more than 250 locations in more than 25 states in the United States, where Red Mango made its debut in July 2007. In 2011, Red Mango was named the No. 1 Zagat Rated chain in America for smoothies and frozen yogurt.
Most of the stores open near college campuses, with founder Dan Kim once being quoted as saying “we found that nutritional awareness is very high near and around college campuses, so we decided to aggressively grow onto campuses by opening on them or near them.”