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Contratación basada en habilidades: una revolución en la estrategia de recursos humanos para 2025

Vanessa Boneta analiza cómo el talento bilingüe y las alianzas universitarias en Puerto Rico respaldan la competitividad global, mientras que las empresas estadounidenses utilizan la inteligencia artificial y la mejora de las habilidades para crear plantillas resilientes. (Crédito: Adonis1969 | Dreamstime.com)

In 2025, skills-based hiring has emerged as one of the most transformative strategies in human resources, reshaping how organizations in both the United States and Puerto Rico identify, recruit and retain talent.

Unlike traditional hiring models that rely heavily on degrees or past job titles, this approach prioritizes verifiable competencies. The shift responds directly to persistent talent shortages, rising demands for inclusivity and the need for agile workforce planning in industries such as technology, health care and sustainability.

By focusing on what candidates can do rather than what credentials they hold, organizations are tapping into broader and more diverse talent pools, aligning workforce capabilities with rapidly evolving business needs.

Tendencies in the US
Across the mainland United States, companies are setting benchmarks with advanced practices that demonstrate how skills-based hiring can be scaled effectively.

AI-driven skill mapping: Firms like IBM are deploying artificial intelligence to assess skills through simulations and scenario-based evaluations. This ensures precise job fit and reduces mismatches that often lead to turnover.

Upskilling programs: Leading corporations are investing in continuous learning. Google, for example, offers certifications that allow employees to bridge skill gaps and remain competitive in fast-changing industries.

Diversity focus: Skills-based hiring reduces bias by shifting attention away from resumes and toward proven ability. This expands opportunities for underrepresented groups, strengthening workforce equity and driving innovation.

These practices highlight how U.S. organizations are using technology and structured learning to build resilient talent pipelines. The emphasis is on measurable outcomes, ensuring that employees not only meet current demands but are also prepared for future challenges.

Tendencies in Puerto Rico
Puerto Rico brings distinctive strengths to the skills-based hiring revolution, reflecting its bilingual culture and global positioning.

Bilingual advantage: Employers on the island prioritize Spanish-English fluency, recognizing that bilingual skills are essential for global competitiveness and cross-border collaboration.

Local partnerships: Companies collaborate with universities such as the University of Puerto Rico, Universidad Ana G. Méndez and Universidad Albizu to design certifications tailored to local market needs. These partnerships ensure that graduates enter the workforce with competencies aligned to industry demands.

Remote work integration: Puerto Rican firms leverage skills-based hiring to connect local professionals with international projects. This not only expands opportunities for workers but also sustains local employment by integrating global talent flows with community development.

These tendencies demonstrate how Puerto Rico is using its unique cultural and educational assets to position itself as a hub of bilingual, globally connected talent. The island’s approach blends local partnerships with international reach, ensuring that its workforce remains competitive in a digital-first economy.

Regional impact
Backed by predictive analytics, skills-based hiring ensures agility and resilience for organizations across Florida, Puerto Rico and the wider Caribbean. The strategy transforms recruitment from a transactional process into a driver of long-term competitiveness.

For Florida businesses, Puerto Rico’s bilingual and globally connected workforce offers a model of how skills-based hiring can redefine regional advantage.

By combining U.S. technological innovation with Puerto Rico’s cultural and linguistic strengths, the region is poised to lead in building inclusive, future-ready talent ecosystems.


Vanessa Boneta is managing director of Newland HR Services.

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Detalles del autor
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