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In-Brief

FastSigns opens 2nd store in Caguas

The new FastSign's store in Caguas opened for business Tuesday.

The new FastSign’s store in Caguas opened for business Tuesday.

Texas-based signage, graphics and visual communications company FastSigns inaugurated Tuesday its second Puerto Rico location in Caguas. The store opens almost a year to the day after the company made its local debut with a store in Guaynabo.

“A year after becoming FastSigns Puerto Rico, our market continues to grow, ranking us among the chain’s top 50 centers in terms of sales,” said José Corujo, one of three local partners who hold the franchise rights to the company.

Both centers are staffed with equipment to create digital media, print graphics on carpets and floors, offer high resolution printing on fabrics and other materials, create “wraps” for vehicles, and comply with new American with Disabilities Act signeage regulations.

“FastSigns Caguas allows us to deal directly with businesses in the region, and thus expand our presence,” said Juan A. Rivera, who along with Teresa Caballero, round out the trio of owners. “We’re positioned to meet all of the market needs of Caguas and surrounding areas. We recognize that each day the use of signage and graphic media is greater for small and medium business.”

The company’s mission, Caballero said, is to increase the visibility of a brand by using nontraditional media.

“Every business has a story to tell, and we at FastSigns are ready to help them tell it. We provide consulting, planning, sales development, brand integrity, corporate identity, graphic design, content development, permitting and installation of signs, displays, graphs and other visual promotional products that enable us to provide our customers with solutions specific to the needs of their business,” she said.

Author Details
Author Details
Business reporter with 30 years of experience writing for weekly and daily newspapers, as well as trade publications in Puerto Rico. My list of former employers includes Caribbean Business, The San Juan Star, and the Puerto Rico Daily Sun, among others. My areas of expertise include telecommunications, technology, retail, agriculture, tourism, banking and most other segments of Puerto Rico’s economy.
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