Optico Fiber has been expanding its footprint throughout the metropolitan area in Bayamón, Carolina, Guaynabo, Trujillo Alto and San Juan, hooking up housing complexes and apartment buildings.
“Puerto Rican consumers have demonstrated a remarkable ability to adapt to economic challenges. Our data reveals a clear strategy of seeking value and efficiency in their purchases. However, external factors such as tariffs and the stability of the [Nutritional Assistance Program (PAN, in Spanish)] are critical and require attention.”
— Tatiana Irizarry‑Hilera, sales leader for NielsenIQ in Puerto Rico