Nowadays, being an entrepreneur in a medium like ours is a real challenge. Well, let's be honest, the obstacles we have to cross are many, and the su
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Social media is one huge “Tabula Rasa” where anyone with an interesting product or story can start a business. The digital business world has many
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Even when the main role of social media is to connect with friends, it has an impact on the evaluation process of the brands they search for and the c
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Social networks have taken over the digital world and Puerto Rico is no exception. The easy access to them promotes free expression by creating commun
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Puerto Rican Social media expert Celeste Martínez will be one of the speakers at the 10th edition of EXMA (EXPOMARKETING), Latin America’s larg
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Two years after making its debut in the Puerto Rico market, Washington-based Solavei has found success through its first-of-its kind social networ
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H+K Puerto Rico recently acquired a license for the use of the Sysomos Media Analysis Platform, a research and analytics platform for social media
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Many social media platforms are fast becoming ever more useful for professional business people. LinkedIn, for one, has just recently opened up
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One of the newer social media platforms is Pinterest, which lends itself for good business promotion. As a branding tool, that is. With Pint
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If you like to take photos, or are an image reticent biz person, do try to see the light on Instagram for 2014. This lively photograph app is not
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