Many social media platforms are fast becoming ever more useful for professional business people.
One of the newer social media platforms is Pinterest, which lends itself for good business promotion.
If you like to take photos, or are an image reticent biz person, do try to see the light on Instagram for 2014.
Puerto Rico has a new social networking space with new and up-to-date information about festivals, gastronomic events and entertainment in general with the official launch of Tums’ new Facebook page for the island market:.
Good business people should always have an ear to the ground. Figuratively speaking, of course. In our day and information age, entrepreneurs must be tuned in to the Internet and its plethora of digital social platforms. An ear to the web, so to speak.
The Web is full of useful data analysis for small business professionals. It's all out there in a vast ocean of binary information just waiting to be fished out by the deft explorer.
Social media did a full turn of the screw in recent times and along the way created a new paradigm for product marketing.
Global public relations and communications firm Burson-Marsteller recently released “Twiplomacy,” an annual global study of world leaders on Twitter, which showed that more than three-quarters (77.7 percent) of world leaders have an account on that social media platform and two-thirds (68 percent) have made mutual connections with their peers.
As part of its job-promotion efforts, Puerto Rico Gov. Alejandro García-Padilla announced Thursday the launch of "Tweet My Jobs," a technology that facilitates the recruiting process for open job positions.
Aspect Software, a provider of next generation customer contact and enterprise workforce optimization, announced the launch of “Aspect Social,” a cloud-based offering that aligns interactions organizations have with customers on Facebook, Twitter, blogs and online communities with their overall customer contact operations.
Puerto Rican companies are still lagging well behind countries throughout Latin America in terms of fully incorporating social media platforms — Facebook, Twitter, YouTube, blogs and Google Plus — into their ongoing communications strategies, Burson-Marsteller’s “Latin America Social Media Check-up 2013” revealed.
Seeking to present a more integrated offering that drives greater efficiency, consistency and value for its customers, advertising agency Havas announced the rebranding of its EURO RSCG division to Havas Worldwide.
About 72.8 percent of the people in Puerto Rico who use social media are "fans" of a brand or follow it.
Keeping its commitment to social and technology development across all sectors of Puerto Rico’s population, Claro de Puerto Rico announced Monday the expansion of its basic Internet course program to include the group of “baby boomers” who belong to the Plaza Las Américas “Walkers Club” who visit the mall daily to walk and exercise.
Puerto Rico’s Internet surfers are spending more time on social networks, a phenomenon that has been fueled somewhat by an increased willingness by employers to allow their staff to access while at work, a survey by the local chapter of the Interactive Advertising Bureau unveiled Wednesday showed.
“We see the pace of hotel bookings above last year, up 44% in August and 29% in September, influenced by the [Bad Bunny] concert series that has been integrated into Puerto Rico’s tourism offering.”
— Laressa Morales, director of research and analysis, Discover Puerto Rico
NIMB ON SOCIAL MEDIA