The Marketing, Industry and Food Distribution Chamber resolved Saturday to lobby — at the local and federal levels — to protect the close to $2 billion in federal funds Puerto Rico receives to float the Nutritional Assistance Program during next year’s Farm Bill review, organization officials said during its general assembly.
The changing economy is making it a virtual requirement for the food industry, especially supermarkets and other retailers, to stay ahead of trends to attract consumers, said Phil Lempert, known stateside as the "Supermarket Guru” for his reputation as one of the leading analysts of consumer behavior trends in the food industry.
Puerto Rican consumers are clearly divided according to generations, with each reflecting unique sets of likes and tastes, as well as their own way of shopping. The commonality among all groups, however, is that they are increasingly more demanding, educated and sophisticated.
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