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Bad Bunny’s image appears on a massive screen as performers dressed in traditional jíbaro clothing take the stage during his “No me quiero ir de aquí” concert residency in San Juan.
Economy, Featured
Concert tourism could reshape Puerto Rico’s economy, expert says
Maria Miranda August 4, 2025

Bad Bunny’s residency spotlights potential for long-term growth as cultural and creative sectors generate ripple effects across industries. #NewsismyBusiness

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San Juan’s promotional campaign “De Aquí Pa’l Mundo” features cultural activations such as live student performances at Tren Urbano stations during Bad Bunny’s residency.
Featured, General Biz News, Tourism/Transportation
Bad Bunny residency projected to bring $36M to Puerto Rico gov’t
NIMB Staff July 9, 2025

Report forecasts $377 million in global economic impact and 3,642 jobs from 30-show concert series. #NewsismyBusiness

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QUOTE OF THE WEEK:

“Puerto Rico is experiencing an extraordinary moment. We have reinvented ourselves. We’re breaking records and demonstrating that tourism is not only an economic engine but also a transformative force for the entire island.”

 

— Jorge L. Pérez, CEO, Discover Puerto Rico

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