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Bad Bunny’s 30-show residency in Puerto Rico generated an estimated $200 million in direct economic activity.
Economy, Featured
Bad Bunny residency drives 3% rebound in Puerto Rico consumption
NIMB Staff September 24, 2025

NielsenIQ: Concert series boosts sales across key retail sectors. #NewsismyBusiness

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Puerto Rico Gov. Jenniffer González, left, and Felipe do Carmo, head of public sector for Central America and the Caribbean at Amazon Web Services, announce the free tech training agreement during a press conference at La Fortaleza.
Education, Featured
Puerto Rico signs Amazon Web Services deal for free tech training
Maria Miranda September 19, 2025

Governor: AI, cloud and cybersecurity courses could reach 50,000 people. #NewsismyBusiness

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Bad Bunny’s 30-show residency in Puerto Rico generated an estimated $200 million in direct economic activity.
Biz Views, Featured
‘Acho, el capitalismo es otra cosa’
Contributor September 19, 2025

Antonio Santos says Bad Bunny’s residency proves Puerto Rico’s culture can fuel economic growth and challenge old narratives. #NewsismyBusiness

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Uber and Puerto Rico’s Urban Train saw record ridership during Bad Bunny’s “No me quiero ir de aquí” residency at the Puerto Rico Coliseum. (Image generated by ChatGPT)
Featured, Tourism/Transportation
Uber, ATI mark record ridership during Bad Bunny residency
NIMB Staff September 16, 2025

Puerto Rico’s Urban Train and Uber report “historic” mobility figures linked to activities at the Coliseo de Puerto Rico. #NewsismyBusiness

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Amazon Music will stream “No me quiero ir de aquí: Una más” live from the Puerto Rico Coliseum on Sept. 20 at 8:30 p.m. Eastern time, marking the final night of Bad Bunny’s residency.
Featured, General Biz News
Amazon, Bad Bunny drive new investment in Puerto Rico
NIMB Staff September 15, 2025

Partnership links global music platform with education, agriculture, and economic growth initiatives to strengthen the island’s economy. #NewsismyBusiness

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Bad Bunny’s residency fuels a 35% spike in Tinder swipes in Puerto Rico. (Credit: Zoé San Miguel-Sifontes)
In-Brief
Tinder activity surges 35% in Puerto Rico during Bad Bunny residency
NIMB Staff August 8, 2025

App sees spike in Passport Mode usage and Bad Bunny mentions since July. #NewsismyBusiness

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In-Brief
Pavas Creativas gives Puerto Rican straw hats a fashionable makeover
NIMB Staff August 4, 2025

Entrepreneur Janet James turns cultural icon into bold fashion accessory. #NewsismyBusiness

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Javier D. Ferrer, CEO of Popular Inc.
Banking, Featured
Popular Inc. posts $210M Q2 profit, up 18.4% vs. Q2 2024
Michelle Kantrow-Vázquez July 24, 2025

BPPR leads growth as net income, loan portfolio, and deposits rise year-over-year. #NewsismyBusiness

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In-Brief
Wendy’s backs youth education with fundraiser at Bad Bunny’s residency
NIMB Staff July 21, 2025

Brand leverages Bad Bunny’s La Residencia fan zone to raise funds with a local twist. #NewsismyBusiness

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The package — billed as “Unforgettable night with dancing and a stay” — features curated cultural experiences for both visitors and locals.
In-Brief
DoubleTree San Juan unveils cultural stay with salsa, cocktails, and art
NIMB Staff July 18, 2025

Hotel taps into Bad Bunny residency buzz with immersive Puerto Rican experiences. #NewsismyBusiness

chat_bubble0 Comment visibility1788 Views
Biz Views
Bad Bunny’s stage house sparks debate on nostalgia, policy, and progress
Contributor July 17, 2025

As Puerto Rico celebrates its culture, questions grow about who gets to stay and what kind of future is being built. #NewsismyBusiness

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“Seguimo’ aquí: The Experience” operates Tuesday to Sunday, from 11 a.m. to 8 p.m., and is located between LongHorn Steakhouse and the Cheesecake Factory. (Credit: José Maldonado/Ey Boricua)
In-Brief
Bad Bunny, Vibee launch immersive fan experience at Plaza Las Américas
NIMB Staff July 17, 2025

“Seguimo’ aquí: The Experience” blends culture, music and Puerto Rican roots. #NewsismyBusiness

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Method’s pa’l recuerdo bathroom transformation at El Choli during Bad Bunny’s “No Me Quiero Ir de Aquí” residency.
In-Brief
Method brings immersive cultural experience to Bad Bunny residency
NIMB Staff July 16, 2025

Brand transforms the Coliseo de Puerto Rico’s bathrooms into multi-sensory celebration of Puerto Rican identity. #NewsismyBusiness

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The “No me quiero ir de aquí” concert series by Benito Antonio Martínez-Ocasio — Bad Bunny’s given name — kicks off tonight at the Coliseo de Puerto Rico and will run through Sept. 14, with 30 shows scheduled. (Illustration generated using ChatGPT)
Featured, Lifestyle
Bad Bunny residency at Coliseo de Puerto Rico blends music, local flavor
NIMB Staff July 11, 2025

ASM Global enhances historic concert series with Puerto Rican cuisine, cocktails. #NewsismyBusiness

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In Vega Baja, Benito Antonio Martínez-Ocasio’s hometown, the Autonomous Municipality and its Office of Tourism, Art and Culture, announced a guided tour that retraces the early life of the artist known worldwide as Bad Bunny.
Featured, Tourism/Transportation
Bad Bunny residency inspires tourism campaigns in Vega Baja, Culebra
Michelle Kantrow-Vázquez July 10, 2025

Hometown tour and new digital platform promote cultural and visual heritage. #NewsismyBusiness

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“The economic storm and changes in consumer behavior demand a more empathetic and transparent approach. Success for 2025 and beyond will lie in companies’ ability to build trust and offer genuine value.”

 

— Tatiana Irizarry, NielsenIQ’s commercial leader in Puerto Rico

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