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De la Cruz Ogilvy earned multiple honors at the 2025 Effie Awards Latin America for its “Glowing Relief” campaign, created for Alivia Health, Farmacias Plaza and Alivia Home Delivery.
In-Brief
De la Cruz Ogilvy wins big at Effie Awards Latin America
NIMB Staff November 5, 2025

The agency earns two Gold and one Silver for Alivia Health’s “Glowing Relief” campaign promoting safe medication use during blackouts. #NewsismyBusiness

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De la Cruz Ogilvy earned Puerto Rico’s first Silver Lion in the Pharma category at the 2025 Cannes Lions Festival for its “Glowing Relief” campaign for Alivia Health.
In-Brief
De la Cruz Ogilvy marks 40 years with Cannes Lions 2025 Festival win
NIMB Staff July 2, 2025

The Puerto Rican agency celebrates four decades of creativity and a Silver Lion in Pharma, a first for the island. #NewsismyBusiness

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QUOTE OF THE WEEK:

“Companies that weren’t born with AI have a long and arduous adaptation process, especially large companies with hundreds or thousands of employees. Those companies are going to lose their competitiveness to smaller businesses that are born with AI, can go faster and don’t have legacy systems to convert and maintain.”

 

— Nicolas Galarza, founder, Wealth2B

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