The Corporation for the Promotion of Puerto Rico as a Destination, or DMO, is moving “full steam ahead” to complete the establishment of the nonprofit organization by July 2018, as required by the law that created it earlier this year.

Don Welsh, a specialist and world leader in the subject of destination marketing organizations (DMOs), held a meeting with Gov. Ricardo Rosselló arranged by Meet Puerto Rico with the objective of continuing to broaden the discussion on the future and opportunities of Puerto Rico’s tourism industry.

The creation of a Destination Marketing Organization for Puerto Rico is taking shape with the incorporation of the entity at the State Department, as the Corporation for the Promotion of Puerto Rico as a Destination Inc., Tourism Company officials confirmed Thursday.