The role that social media plays in today’s business world is gaining more ground with each passing day, making it crucial for companies to manage their online presence proactively and virtually in real-time.
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QUOTE OF THE WEEK:
“The economic storm and changes in consumer behavior demand a more empathetic and transparent approach. Success for 2025 and beyond will lie in companies’ ability to build trust and offer genuine value.”
— Tatiana Irizarry, NielsenIQ’s commercial leader in Puerto Rico
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