P.R. companies lag behind rest of LatAm in social media use
January 22, 2013
Puerto Rican companies are still lagging well behind countries throughout Latin America in terms of fully incorporating social media platforms — Facebook, Twitter, YouTube, blogs and Google Plus — into their ongoing communications strategies, Burson-Marsteller’s “Latin America Social Media Check-up 2013” revealed.
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New firm offers snapshot of Puerto Rico’s ‘Twitterverse’
September 19, 2012
The Twitter social network is abuzz with Puerto Rican members who use it well and often.
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SME study reveals social media users show brand loyalty
August 17, 2012
About 72.8 percent of the people in Puerto Rico who use social media are "fans" of a brand or follow it.
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