In an age of ever-increasing distractions, quickly creating customer habits is an important characteristic of successful products, said Nir Eyal, the author of "Hooked: How to Build Habit-Forming Products.”
Rincón Beach Resort, one of the most intimate and serene oceanfront boutique properties nestled in Puerto Rico’s west coast, has become the latest addition to Preferred Hotels & Resorts’ new distinctive Connect hotel collection.
As aptly described in Walter Isaacson’s biography of Steve Jobs, this late genius of technological innovation was prone to deploying a “reality distortion field” to bend friends, foes and facts alike to his will.