DDB Latina Puerto Rico lands LatinSpots cover

For the first time in its 30-year history, LatinSpots magazine has dedicated its cover to Puerto Rico, featuring DDB Latina Puerto Rico as part of the island’s growing creative influence, the agency announced.
The publication, widely considered one of Latin America’s most influential advertising and creativity magazines, highlighted the agency in its 186th edition.
The recognition comes in a year when DDB Latina Puerto Rico was ranked among the five most recognized Hispanic agencies internationally. It was also the only Puerto Rican firm to appear in the global Top 50 list of advertising agencies, competing against thousands of firms from Latin America, Ibero-America and the United States.
“This achievement is not only the work of our agency, but of everyone who believes in Puerto Rico’s creative potential,” said Edgardo Manuel Rivera, chief executive of DDB Latina Puerto Rico. “It’s a testament to the talent of our people and the trust placed in us by the brands we represent.”
The feature, the agency said, not only places Puerto Rico on the regional advertising map but also reinforces the island’s position as a market for ideas and creativity at an international level.