Since its launch in 2009, the program has positioned Puerto Rico as a cocktail destination in the region, where consumers have also responded favorably to the Diageo portfolio of brands.
“The purpose of this report is not only to highlight challenges but to catalyze solutions using data gathered directly from entrepreneurs themselves. It’s an invitation to act collectively to strengthen the ecosystem.”
— Lucy Crespo, CEO of the Puerto Rico Science, Technology and Research Trust, on Colmena66’s 2024 Interactive Report on the State of the Business Community in Puerto Rico