Sports are a highly profitable business enterprise, with Forbes Magazine recently confirming “the sports market in North America was worth $60.5 billion in 2014. It is expected to reach $73.5 billion by 2019.”
The second installment of Liberty Puerto Rico’s institutional campaign “Creando conexiones” (Creating connections), tells the story of a family that adopts an abandoned dog.
In the wake of this year’s somewhat chaotic Black Friday sales event, the Consumer Affairs Department will take it upon itself to review the Regulation Against Deceptive Practices and Advertisements to, among other changes, require tighter language from retailers when it comes to special offers and item descriptions.
Today’s generation lives in a multiscreen world, where people are connected all day, to the point that they are called “Generation-C,” due to their digital and participatory nature, their link to mobile devices and the type of relationships they develop through the Internet.
NIMB ON SOCIAL MEDIA