Op-Ed: Survival of quality journalism hinges on funding
August 8, 2017
Eventually if you want quality journalism, readers will have to pay for it. News outlets that rely solely on digital advertising revenue will not be able to sustain their business model much longer.
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Oriental unveils ‘Vive’ institutional campaign
April 26, 2017
Oriental Bank announced Tuesday the second phase of its institutional campaign called “Vive,” a $1.5 million marketing and advertising effort that extends the theme that has identified the financial institution for the past several years.
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Popular bets on P.R. in new institutional campaign
March 9, 2017
Under the slogan of “100 x whatever we want,” Popular bank is launching a new advertising campaign that seeks to inspire Puerto Rico residents to think differently — to see the island with new eyes and break new ground.
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