Integrated communications campaign “I Love Puerto Rico Tomatoes” promoting the local tomato harvest for 2014, received top awards by the Puerto Rico Sales and Marketing Association during the recently held annual Marketing Excellence Awards Summit.
Walmart Puerto Rico announced the launch of a campaign in which partners, suppliers, manufacturing, agribusiness representatives and nonprofit entities take part in relating the the “positive impact that the presence of this company on the island has had on their lives and their businesses.”
Midway through 2014, it may be too early yet to say for sure whether Puerto Rico's advertising industry will grow, stay flat or lose ground this year but one thing is sure: even in these difficult economic times for the island, some agencies are growing and clients continue to advertise.