Looking to lead a successful recovery in the meetings, incentive, conventions and event (MICE) segment, Discover Puerto Rico has developed a series of meeting planner roundtables to educate partners about client trends and perspectives related to booking live events in the future. The roundtables also provide insight on the state of the meetings industry, direct […]
A year ago, my organization was planning to bring about 40 US-based travel advisors to Puerto Rico, so they would have a first-hand look at the many splendors the island has to offer. Doing so gives them knowledge and insights they can share with thousands of consumers relying on them for travel advice. But that […]
Puerto Rico’s Destination Marketing Organization, Discover Puerto Rico, has been following the pent-up demand that has been building up among people who have been unable to travel but are still dreaming of their next vacation. The organization’s focus has been inspiring responsible travelers by positioning Puerto Rico as a safe destination, while keeping the brand […]