88.1% of local social media users connect daily, most gravitate toward Facebook
June 7, 2012
Puerto Rico’s Internet surfers are spending more time on social networks, a phenomenon that has been fueled somewhat by an increased willingness by employers to allow their staff to access while at work, a survey by the local chapter of the Interactive Advertising Bureau unveiled Wednesday showed.
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Expert: Comprehensive marketing strategies key to long-term business success
February 23, 2012
The competitive business world we live in, coupled with the mounting pressures of successfully keeping new and established operations afloat despite the economic challenges, requires comprehensive, long-term planning that incorporates every aspect of the operation.
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Sacred Heart Univ. to host panel on impact of social networks in democratic processes
February 20, 2012
"The impact of social networks in the democratic process" is the title of the conference slated for Feb. 25 at the Sacred Heart University in Santurce, when panelists will discuss how social networks will impact the island’s 2012 political campaign and elections. The group will also talk about how the platforms are being used to spread political messages.
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Social media expert, business strategist launch SocialMatrix PR
January 17, 2012
The need that companies have for a strong presence on social media networks and knowing how to make the most out of the benefits of being online is snowballing at such a rapid pace that it is blowing the doors open to new opportunities for entrepreneurship.
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Op-Ed: Social media, are we there yet?
November 15, 2011
I watch in awe as my almost 2-year-old granddaughter turns on my iPad and opens her folder to talk to Tom Cat, sing with Elmo or color monsters and clowns with her fingers.
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