Op-Ed: Include branding as part of your marketing strategy
November 21, 2011
A great product or first-class service is seldom enough to sustain a lasting impression among your customers. In today’s competitive market, a great branding strategy will help ensure that customers remember your business as the “go-to” source for their needs.
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The Big Think Group nabs international award for Merck campaign
November 21, 2011
The Association of Marketing and Communications Professionals recently bestowed its Platinum Award to The Big Think Group a local public relations, communications and marketing firm, for its work with pharmaceutical Merck.
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Shoe Carnival targets P.R. market for ’12 expansion
November 18, 2011
Indiana-based retailer Shoe Carnival announced Thursday its plans to break into the Puerto Rico market next year through the opening of four new stores.
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