In-Brief

Popular Auto taking show on the road

Popular Auto is looking to put drivers behind the wheel of a new car this weekend. (Credit: © Mauricio Pascual)

Auto financing company Popular Auto is taking its portfolio of products and offers on the road, visiting dealerships from Río Piedras to Ceiba this weekend as part of its “Popular Auto in your dealer” campaign.

The initiative that seeks to attract customers back to the dealer will began Thursday and runs through Sunday at about a dozen car dealers located along 65th Infantry Avenue.

With “Popular Auto in your Dealer ” customers will benefit from a 5.49% interest rate financing offer, but will receive advise on the insurance coverage that best suits the vehicle and the driver’s responsibility,” said Carlos Rodríguez-Umpierre, Popular Auto president.

“Popular Auto in tu Dealer” will take place at the following dealers:  Royal Motors- GM, Hyundai and Mazda and Triangle-Honda in Carolina (Escorial); two Auto Grupo-Chrysler dealers in Río Piedras and Carolina; Estebita Motors-Nissan in Fajardo; Braulio Agosto Toyota in Río Piedras; Caribbean Auto Mitsubishi, Hyundai and Suzuki in Carolina and Ceiba; Toñito Auto-Mazda and Kia in Río Piedras; Adriel Auto-Toyota and Kia in Río Grande; and Alberic Ford in Carolina.

Popular Auto plans to follow up this weekend’s event with similar ones to ultimately blanket the entire island, Rodríguez said.

Author Details
Business reporter with 25 years of experience writing for weekly and daily newspapers, as well as trade publications in Puerto Rico. My list of former employers includes Caribbean Business, The San Juan Star, and the Puerto Rico Daily Sun, among others. My areas of expertise include telecommunications, technology, retail, agriculture, tourism, banking and most other areas of the economy.

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