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Bad Bunny’s residency will run from July 11 to Sept. 14 at the Puerto Rico Coliseum. (Credit: NUEVAYoL video/YouTube)
Featured, Tourism/Transportation
Bad Bunny residency sparks 140% Airbnb surge, boosts islandwide tourism
NIMB Staff July 8, 2025

Searches for lodging rise across Puerto Rico as visitors explore beyond San Juan. #NewsismyBusiness

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The Royal Sonesta San Juan in Isla Verde. (Credit: Magui Yeraldín Díaz/Google)
Featured, Tourism/Transportation
Royal Sonesta posts double-digit growth driven by service, location
Michelle Kantrow-Vázquez June 30, 2025

General Manager Raúl Bustamante highlights three-year performance streak and tourism boost from Bad Bunny concerts. #NewsismyBusiness

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From left: Edgardo Rivera, president of DDB Latina Puerto Rico; Elaine García, marketing director at Cervecera de Puerto Rico; and Edgardo Jiménez, creative operations officer at DDB Latina Puerto Rico.
In-Brief
DDB Latina Puerto Rico wins Grand Prix, 6 more Lions at Cannes 2025
NIMB Staff June 27, 2025

Agency honored for campaigns with Medalla Light and RIMAS Entertainment. #NewsismyBusiness

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From left: Ticketera executives Manny Morales and Ricardo Aponte during the announcement of the Guinness World Record recognition.
In-Brief
Ticketera sets Guinness World Record with Bad Bunny residency
NIMB Staff April 23, 2025

Platform showcases innovation with $11 million in sales and 21,000 unique codes distributed in eight hours. #NewsismyBusiness

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Members of the Puerto Rico Hotel and Tourism Association’s Sales and Marketing Committee meet to discuss key tourism initiatives.
Featured, Tourism/Transportation
PRHTA expands tourism initiatives
NIMB Staff March 7, 2025

The discussions focused on marketing, cruise port development and event logistics. #NewsismyBusiness

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QUOTE OF THE WEEK:

“The economic storm and changes in consumer behavior demand a more empathetic and transparent approach. Success for 2025 and beyond will lie in companies’ ability to build trust and offer genuine value.”

 

— Tatiana Irizarry, NielsenIQ’s commercial leader in Puerto Rico

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