#CoverTheProgress, an initiative to highlight Puerto Rico’s recovery after the passage of Hurricane María, is a finalist for various recognitions from communications and tourism organizations, including the Maximum Achievement for Reputation Management Award from SABRE North America, Discover Puerto Rico announced. The awards recognize the most outstanding work focused on programs and initiatives that have […]
Looking to promote domestic tourism and motivate residents to vacation on the island, the Puerto Rico Tourism Co. unveiled its newest promotional campaign, entitled “Voy Turisteando.” Tourism Co. Executive Director Carla Campos presented “Postales,” the first internal tourism ad campaign under the “Voy Turisteando” brand. “During 2018, a total of 505,740 residents stayed in traditional […]
As part of an initiative to highlight and support tourism, Discover Puerto Rico, Beautiful Destinations — a global tourism company — and Brand USA, the destination marketing organization for the United States included the island in its new campaign titled “United Stories.” This campaign will encompass an array of experiences that elevate, inspire and spur […]