Cervecera de Puerto Rico announced the selection of advertising and integrated communications agency DDB Latina Puerto Rico for its main brand, the Medalla Light beer.
Advertising agency DDB Latina Puerto Rico won a Golden Sun award, three Silver Sun awards and a Bronze Sun award in the most important creative competition of the Spanish-and Portuguese-speaking markets, the Festival Iberoamericano de la Publicidad, for works created for its clients Unilever of Puerto Rico and the Department of Justice.
Puma Energy Caribe, LLC recently selected DDB Latina Puerto Rico to handle its advertising, public relations, media and digital platforms in the local market, developing strategic plans to solidify the brand and its leadership in the category, the agency announced Thursday.
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