MIDA, the Marketing, Industry and Food Distribution Chamber, recently offered its members the results of a study on the situation of the industry. The study included a survey of 28 industry leaders who delved into the impact that demographic changes are having on the purchase and consumption of food.
Puerto Rico’s food industry eliminated 3,000 jobs during the 12-month period ended August 2012 and is bracing for the effects of a double-dip recession that could thwart sales, at least during the first half of 2013.
Mass migration of Puerto Rico residents, the struggle to find value propositions, the variety of affordable meals at fast food restaurants, the lack of product accessibility, and empty shelves have been determined as reasons why local shoppers are spending 10 percent less on their monthly grocery bills, a study by the Marketing, Industry and Food Distribution Chamber, known as MIDA, revealed Thursday.