Public affairs and digital marketing services agency Burson-Marsteller announced Tuesday the appointment of Lynnette Teissonniere as market leader for its operation in Puerto Rico. Teissonniere will be based in San Juan and will report to Ramiro E. Prudencio, president of Burson-Marsteller Latin America.
It really, really unnerves me whenever a journalist or talk show host — especially on the radio — while criticizing or making fun of a politician’s discourse, event or photograph in the news media, almost always identifies the action as a “public relations gimmick” or “public relations stunt.”
The Puerto Rico Association of Public Relations Professionals will be hosting its 23rd anual convention this weekend, Oct. 7-8, with an agenda full of a wide range of lectures and panels that includes more than 20 speakers who will discuss trends and technological and social changes that are playing into current communication efforts.
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