The Puerto Rico Sales and Marketing Executives Association (SME, in Spanish) is encouraging brands to participate in the call for the 2020 Marketing
Read More
Food brand Goya kept its title as Puerto Rico’s most recognized and remembered brand according to the results of the annual “Marcas que Marcan”
Read More
The SME Digital Forum, organized by the Puerto Rico Sales and Marketing Executives Association, is slated to return to the Puerto Rico Convention Cen
Read More
A year after Hurricane María, Goya has once again been chosen as the brand most remembered by Puerto Rican consumers, according to the 2018 edition o
Read More
The Puerto Rico Sales and Marketing Executives Association announced the finalists, 30 in total, of this year’s Marketing Excellence Awards in 2018
Read More
The use of the internet in Puerto Rico continued its upward trend in 2018 after the passage of Hurricane María, reaching an incidence of 75 perce
Read More
Under the slogan “Bringing Data to Life,” the Sales and Marketing Executives Association will hold its annual Digital Forum, May 17 at the Pue
Read More
On an island where 52.3 percent of the population is female, there is no doubt that when it comes to driving the local economy, women are at the wheel
Read More
Currently, some 807,000 people in Puerto Rico shop online and spend an average of $158 a year. Based on the median of purchases per year, in Puert
Read More
The Sales and Marketing Executives Association is gearing up to present the most important digital marketing event on the island with visiting int
Read More