In its bid to continue developing research that impacts Puero Rico’s socioeconomic, behavioral and consumer trends, the Sales and Marketing Executives Association is conducting a study entitled: “La Marca Enredada” (“The Webbed Brand”) to determine the perception, use and attitudes people have about brands they access and follow on social networks.
Island listeners, who say what comes to them over the airwaves influences plays on their lives in different ways, perceive Puerto Rico’s radio industry as the “ideal friend.”
For the fifth consecutive year, Scotiabank has been included in the Great Place to Work Institute's list of “Best Companies to Work For in Central America and the Caribbean,” for its operations in Puerto Rico, Dominican Republic, El Salvador, Panama, Guatemala and Costa Rica.
A Dow Jones/Factiva content provider since 2014
Subscribe to our Dollars & Sense podcast!
