The executive director of the Puerto Rico Tourism Company, Carlos Mercado, and the Mayor of Canóvanas, Lornna Soto, unveiled a plan to establish three new scenic routes — still being developed for an official opening this year — as a way to promote tourism and the economic development in the northern town. Through the recently […]
Puerto Rico’s Destination Marketing Organization, Discover Puerto Rico, has been following the pent-up demand that has been building up among people who have been unable to travel but are still dreaming of their next vacation. The organization’s focus has been inspiring responsible travelers by positioning Puerto Rico as a safe destination, while keeping the brand […]
Discover Puerto Rico, the island’s destination marketing organization has developed a “Municipal Economic Development Guide,” a handbook to help promote economic development in towns to propel the creation of additional jobs through tourism. The guide features sales, marketing, and communication tools to assist mayors, tourism directors, and businesses that serve the tourism sector, to help […]
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