More than 500 independent professionals have joined a network that aims to generate and identify work opportunities in Puerto Rico, with the idea of navigating the current economic conditions.
Red Publicitaria, as the group has called itself, consists of encouraging self-employment and entrepreneurship by giving space to professionals in areas such as commercial graphic design, commercial and institutional writing, musical composition, voice, acting, production of radio, TV and film, commercial photography, public relations, communications and marketing consulting and sales, among others.
That database is in turn presented to small- and mid-sized businesses that may find a professional for a specific job, said José Augusto Acevedo, creative director for Red Publicitaria.
“We promote jobs and contribute to sustainable development of the independent creative industry through a platform that generates direct jobs and temporary jobs for hundreds of professional freelancers,” he said.
“On the other hand, small and medium local businesses have the opportunity to access highly competitive, quality creative services but that have limited budgets available,” said Acevedo.
Red Publicitaria is headed by a board of professionals representing a cross-section of expertise: Photographer Farrique Pesquera; television and film Producer Inés Mongil; Systems Engineer Francisco Sánchez; Graphic Artist Orlando Borras; Business Consultant Ricardo Rivera-Badia; and marketing and public communications Consultant José Augusto Acevedo. Together they will evaluate applications to join the platform to “guarantee the talent and sense of responsibility of its members,” among other pro-bono contributions.
“We’re currently reviewing a database of more than 100,000 entrepreneurs and small- and mid-sized businesses to promote independent creative services through our website and social networks,” Acevedo said, urging freelancers, students and creative professionals who are unemployed or looking to supplement their income to visit www.redpublicitaria.net or send an email to firstname.lastname@example.org to find out more.