AT&T ranks highest in J.D. Power ’15 wireless study
AT&T announced Thursday it has ranked highest in customer service, according to the latest J.D. Power study. In the “2015 Wireless Customer Care Full Service Study, Volume 1,” the carrier outscored other full-service wireless providers for the overall customer service experience, it said in a statement.
Approximately 6,500 U.S. wireless customers participated in the study and the period ranged from July to December 2014.
“Our research has shown and our customers tell us that their number one desire is to feel appreciated by their provider, and we at AT&T Mobility are dedicated to deliver that each and every day to our customers,” said Glenn Lurie, president and CEO, AT&T Mobility. “Delivering an excellent customer care experience is one of the foundations of our overall relationship with customers. And it’s going to get even better in 2015.”
AT&T previously received this award in the second half of 2013 and first half of 2014.
Since the beginning of 2015, AT&T has introduced new services, including Rollover Data and a change to international long distance calling that gives customers unlimited calls from the U.S. to Mexico as part of the “World Connect” value package. Both are changes customers receive automatically without any action on their part.
With Rollover Data, all Mobile Share Value customers will have their unused, shareable plan data in a given month roll over to be used within the next month.