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P.R. farmers pack their products for marketing trip to Big Apple

Island farmers will market locally grown tomatoes during their trip to New York. (Credit: Wikipedia)

Island farmers will market locally grown tomatoes during their trip to New York.  (Credit: Wikipedia)The Agriculture Department is sponsoring a junket to New York this week for a group of 11 Puerto Rican farming entrepreneurs looking for stateside buyers for a variety of locally grown products including oranges, soursop, mango, okra, star fruit, tamarind, squash, sweet peppers, tomatoes, onions, avocados, cilantro and oregano.

Quesos Vaca Negra, Hydro Farm Pagán, Inc., Apiarios Caraballo Corp., Quesos La Esperanza, Inc., Estancia Rosannie, Tita’s Homemade, Inc., AF Produce, Productos Sana, Inc., Sucesión J. Serralles Second, Custodio Coffee Corp., and (Café) Don Ruiz.

“It’s a great honor to participate in this trade mission where we can raise awareness of the diversity and quality of the products we grow in Puerto Rico. New York represents a significant business opportunity for all Puerto Rican agricultural entrepreneurs,” said Coamo farming entrepreneur Alenix Flores, of AF Produce.

Industries will have the chance to present their products in the Big Apple to potential buyers with whom they have already coordinated a number of business meetings.

Agriculture Secretary Javier Rivera Aquino

“Millions of Puerto Rican and Latino citizens live in New York and need to purchase fresh, quality products that their culture and traditional cuisine require,” Agriculture Secretary Javier Rivera-Aquino said. “To meet a projected demand for this type of product, we will present a number of of Puerto Rico products to a group of distributors and sales representatives.”

The New York Chamber of Commerce will also participate actively in the presentations that were led by the Miguel Santiago Cordova, Executive Director of the Integral Agricultural Development Fund, or FIDA, as it is known by its Spanish initials.

“This initiative enables us to explore new export markets for our products and helps us identify emerging trends that we should take to innovate our agriculture. In this way, we will expand our export opportunities and global exposure,” Rivera-Aquino said.

Author Details
Author Details
Business reporter with 29 years of experience writing for weekly and daily newspapers, as well as trade publications in Puerto Rico. My list of former employers includes Caribbean Business, The San Juan Star, and the Puerto Rico Daily Sun, among others. My areas of expertise include telecommunications, technology, retail, agriculture, tourism, banking and most other segments of Puerto Rico’s economy.

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