Starting today, a delegation of Puerto Rico’s tourism industry, led by Meet Puerto Rico, will participate in the fourth edition of IMEX America, the largest tradeshow for the international meetings, events and incentive travel industry in the U.S., held in Las Vegas, Nevada.
Meet Puerto Rico President Milton Segarra said this year the expectations were exceeded long before arriving at the fair, with 228 confirmed appointments with potential customers interested in bringing their conventions to the island. Meet Puerto Rico is a private organization responsible for attracting meetings, conventions, trade shows and incentive groups to Puerto Rico.
“IMEX America is the most important industry forum and we have an excellent representation of hotels and destination management companies. I feel confident that we will bring more business groups and conventions to Puerto Rico,” said Segarra.
He added that the interest shown toward Puerto Rico validates the results of the latest research from Incentive Research Foundation, where 65 percent of meeting planners and international incentives will choose the Caribbean for their corporate event.
“We have to maximize that we are a tropical island in the Caribbean. Event planners want to offer participants the experiences that go beyond the conference room and in Puerto Rico it’s very easy to fulfill that request with attractions like Old San Juan, Bacardi Rum Factory, El Yunque rainforest, catamaran trips, zip-lining and bioluminescent bays,” he said.
As part of the destination representatives accompanying Meet Puerto Rico at IMEX America are Condado Vanderbilt Hotel, El Conquistador Resort-A Waldorf Astoria Resort, Gran Melia Golf Resort Puerto Rico, San Juan Hilton Collection, La Concha A Renaissance Resort, San Juan Marriott Resort & Stellaris Casino, Sheraton PR Hotel & Casino. Also, Castillo Sightseeing Tours & Travel, Destination Puerto Rico Travel Services and Group Services Inc, are participating in the event.
IMEX America 2014 is the leading tradeshow for the meetings industry throughout the United States and the world. An average of 10,000 people annually participate in the fair, which features more than 2,500 exhibitors