The ad campaign launched March 6 through television, radio, digital media, social networks and billboards. #NewsismyBusiness
The campaign features the participation of two Oriental employees and Puerto Rican singer Brigitte Dávila. #NewsismyBusiness
The insurer seeks to highlight the specific services it offers, such as tech tools. #NewsismyBusiness
AT&T’s “It Can Wait” campaign to end texting and driving was significantly bolstered Tuesday by the commitment of several carriers, including Sprint and T-Mobile, as well as more than 200 other organizations to join the movement.
“Thrift is definitely trending as a sector. We’re grateful for that because we use the proceeds from the goods sold in our stores to invest in programs that help people and communities.
Puerto Rico is a new market for us, with one store open and several others on the way, and the reception has been awesome.”
— Kent Kramer, CEO, Goodwill de Puerto Rico

NIMB ON SOCIAL MEDIA