UN, UNICEF, WEF are most followed int’l orgs on social media
November 30, 2017
The United Nations and UNICEF are the two most followed international organizations on social media, with 16.9 and 16.3 million followers, respectively, on all platforms combined, according to the “Twiplomacy” study conducted by the Burson-Marsteller firm.
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Rosselló among world leaders noted for use of Twitter
June 1, 2017
Gov. Ricardo Rosselló secured his spot in a study released Wednesday analyzing how world leaders use social media platform Twitter to engage with each other and their followers after his exchange with President Trump in late April.
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Burson-Marsteller marks anniversary with new focus
October 15, 2013
Global public relations and communications firm Burson-Marsteller announced Monday it is taking the opportunity of its 60th anniversary to launch a new global positioning under the title of “Burson-Marsteller, Being More,” an expression of the firm’s ambition to be the leading ideas-driven, results-oriented communications firm in the world alongside its long-standing commitment to evidence-based communications.
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Burson-Marsteller named LatAm ‘Agency of the Year’
May 2, 2013
The Holmes Report has named global public relations firm Burson-Marsteller the “2013 Latin American Agency of the Year.” This recognition comes to the firm after a year of growth and award-winning work in the Latin American region. The Holmes Report will present the award at its annual SABRE Awards Dinner on May 7 in New York City.
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P.R. companies lag behind rest of LatAm in social media use
January 22, 2013
Puerto Rican companies are still lagging well behind countries throughout Latin America in terms of fully incorporating social media platforms — Facebook, Twitter, YouTube, blogs and Google Plus — into their ongoing communications strategies, Burson-Marsteller’s “Latin America Social Media Check-up 2013” revealed.
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Teissonniere to head PR firm Burson-Marsteller
May 30, 2012
Public affairs and digital marketing services agency Burson-Marsteller announced Tuesday the appointment of Lynnette Teissonniere as market leader for its operation in Puerto Rico. Teissonniere will be based in San Juan and will report to Ramiro E. Prudencio, president of Burson-Marsteller Latin America.
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NIMB ON SOCIAL MEDIA