Hilton hotels unveiled an inspirational campaign called “Carry on Puerto Rico,” intended to encourage travel to Puerto Rico, featuring actress Rosario Dawson, whose family hails from the island. The campaign captures the spirit of one of the Caribbean’s most treasured destinations and conveys how visitors, especially those coming from the U.S. mainland, can immerse themselves […]
The Puerto Rico Tourism Co.’s “Voy Turisteando” campaign that ran from April to August 2019 generated $52.2 million for the local economy and prompted a 43% increase in hotel room stays islandwide, agency officials announced. The campaign “exceeded” expectations, Tourism Co. Executive Director Carla Campos said. The promotional effort, which focused on a campaign centered […]
T-Mobile Puerto Rico has launched its latest marketing campaign to lure new customers from the competition, by having them test drive its 600MHz LTE network for 14 days, or it will pay them to go back to their former carriers. The effort includes five spots featuring stories that narrate everyday situations where the protagonists are […]