Insight: Mentes IN — Rediscovering creativity
August 9, 2024
We all have the essential ingredient to be “una mente IN.” #NewsismyBusiness
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Creativity and tech are ‘key to present, future evolution’ of brands
November 11, 2021
The business world has evolved in such a way that, today, creativity and technology go hand in hand to achieve better results. These in turn bring innovative business solutions for clients. Faced with this reality, the de la Cruz Ogilvy advertising firm presented “Creativity + Technology, a new revenue stream,” a forum aimed at giving […]
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Ad execs: ‘Puerto Rico’s creativity must go global’
July 26, 2013
Puerto Rico’s performance at this year’s Cannes Lions International Festival of Creativity — where it won a record 12 awards for locally produced campaigns — has set the bar high for the advertising industry, which is now looking to position the island at the forefront of global creativity.
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