Under the slogan “Bringing Data to Life,” the Sales and Marketing Executives Association will hold its annual Digital Forum, May 17 at the Puerto Rico Convention Center, featuring local speakers as well as from the U.S. mainland and Latin America.
Old school, traditional public relations practices are dead, and have been for sometime now.
Eventually if you want quality journalism, readers will have to pay for it. News outlets that rely solely on digital advertising revenue will not be able to sustain their business model much longer.
SembraMedia, a nonprofit that supports entrepreneurial journalists, in partnership with Omidyar Network published “Inflection Point,” the most comprehensive study to date on the growth, impact, and threats to independent digital media in Latin America.
Online directory firm Infopáginas, which has more than 170,000 businesses listed, is taking advantage of the challenges and opportunities of the current digital ecosystem to provide cost-effective tools to local small and medium sized enterprises, the company’s top official said Thursday.
Sacred Heart University will host its second 'Content Marketing Summit' with the aim of educating about creating digital content of interest to help strengthen the presence of a brand or business on social media.
The Sales and Marketing Executives Association is gearing up to present the most important digital marketing event on the island with visiting international and local experts on April 27, the trade group announced Tuesday.
Puerto Rico’s historically outdated Property Registry has been thrust into the 21st century through a $6.9 million modernization project that converted the government’s database from paper to fully electronic and available 24/7, Justice Secretary César Miranda announced Thursday.
As if securing a permit to open a business in Puerto Rico weren’t hard enough, the government's digital platform connecting the public to agencies and permitting information is proving a stumbling block for many would-be entrepreneurs.
Midway through 2014, it may be too early yet to say for sure whether Puerto Rico's advertising industry will grow, stay flat or lose ground this year but one thing is sure: even in these difficult economic times for the island, some agencies are growing and clients continue to advertise.
JWT San Juan, which has a strong track record in innovation and effectiveness in social media, was the most awarded advertising agency at the 2014 SME Digital Forum held last week.
The Ana G. Mendez University System Inc. has been awarded a $566,505 grant from the U.S. Department of Agriculture to buy digital equipment for educational, social and cultural planning to remote locations, José Otero-García, Rural Development State Director for Puerto Rico said Thursday.
The Internet and its gigantic offspring — the Web — is always in flux as new technologies emerge from around the world.
New technologies always climb on the shoulders of older, successful development. The next wave of inventiveness is already sprouting up all over the digital landscape, on a very worldwide scale.
NIMB ON SOCIAL MEDIA