Kia Motors Puerto Rico is giving customers another reason to want to own one of its vehicles, by introducing its “WOW Card,” which gives participants the chance to save up to 50 percent in more than 1,000 establishments islandwide. The card opens the door to participation in the “Kia Contigo” loyalty program.
MasterCard customers will have a special reason to shop on Wednesdays, when the credit card company is teaming up with retailers at 15 Centros Isla malls to offer discounts on purchases.
It’s no big secret that Puerto Ricans have changed their shopping habits in the wake of the tough economic times experienced in the last six years. So much so that using what was once taboo, a discount coupon, is becoming a daily occurrence due in part to the proliferation of online companies dedicated to offering everything from a manicure to furniture cleaning services at a fraction of the cost.