The Corporation for the Promotion of Puerto Rico as a Destination, or DMO, is moving “full steam ahead” to complete the establishment of the nonprofit organization by July 2018, as required by the law that created it earlier this year.
Don Welsh, a specialist and world leader in the subject of destination marketing organizations (DMOs), held a meeting with Gov. Ricardo Rosselló arranged by Meet Puerto Rico with the objective of continuing to broaden the discussion on the future and opportunities of Puerto Rico’s tourism industry.
The creation of a Destination Marketing Organization for Puerto Rico is taking shape with the incorporation of the entity at the State Department, as the Corporation for the Promotion of Puerto Rico as a Destination Inc., Tourism Company officials confirmed Thursday.
The Association of Puerto Rico Small Inn (“Paradores”) Owners expressed its support for the recently created Destination Marketing Organization, betting on a 20 percent growth in visitors if the purpose of the law is fulfilled.
Gov. Ricardo Rosselló met one of his campaign promises Thursday with the signing of the law creating an independent Destination Marketing Organization to handle branding and marketing efforts for Puerto Rico as a tourism destination.
The Puerto Rico House on Monday approved a bill submitted by Gov. Ricardo Rosselló that seeks to create a Destination Marketing Organization to improve tourism promotional efforts for the island.
The Puerto Rico Hotel and Tourism Association unveiled Thursday a study that confirms tourism as the sector that can provide “quick stability and economic growth” to Puerto Rico.
Gov.-elect Ricardo Rosselló said Tuesday his administration will delegate the task of promoting Puerto Rico to an independent Destination Management Organization, or DMO, putting the responsibility in the hands of the “sector that knows tourism and the island’s assets.”
Puerto Rico Tourism Company Executive Director Luis Rivera Marín reiterated the government’s commitment to developing the tourism industry through the creation of a Destination Management Organization, which should increase the sector’s economic contributions and generate more jobs.
Gov. Luis Fortuño told Puerto Rico hoteliers Wednesday he will be signing an executive order next week to formally establish a public-private workgroup to outline the structure and duties of what will be the island’s Destination Management Organization.
The Puerto Rico Hotel and Tourism Association will mark its annual convention to be held Sept. 17-21 by asking the island’s gubernatorial candidates to outline their strategies to tackle five main “pillars” of concern to the industry: security, the current labor situation, energy costs, casino-related problems, and the much-discussed creation of the destination management organization.
The Destination Marketing Association International recently renewed the Puerto Rico Convention Bureau’s destination marketing organization (DMO) status, including it in an elite group that has met a set of rigorous quality and service standards.
The Puerto Rico Tourism Company unveiled its promotions, marketing and public relations plans for the 2011-12 tourism season during a presentation Thursday before members of the Puerto Rico Hotel and Tourism Association.
Governor Luis Fortuño’s public support of establishing a Destination Marketing Organization for Puerto Rico took members of the Puerto Rico Hotel and Tourism Association by surprise Wednesday, but they are ready to take him up on his word, the trade group’s president Ismael Vega said.
The Puerto Rico Hotel and Tourism Association is moving forward with making the establishment of a destination management organization, or DMO, for Puerto Rico a reality, organization executives said Wednesday.
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