Baskin-Robbins debuts a ‘fun’ new logo that maintains historical essence
November 29, 2023
The image change was unveiled with the inauguration of the store at Los Colobos in Carolina. #NewsismyBusiness
chat_bubble0 Comment
visibility1479 Views
‘Rums of Puerto Rico’ gets new brand identity
May 5, 2014
Backed by a market study that measured the level of recognition on the origin and other attributes of rum, the Puerto Rico Industrial Development Company and its Rums of Puerto Rico program, unveiled a new uality seal that, for the first time, will uniformly identify rums manufactured locally.
chat_bubble0 Comment
visibility2906 Views
Op-Ed: Include branding as part of your marketing strategy
November 21, 2011
A great product or first-class service is seldom enough to sustain a lasting impression among your customers. In today’s competitive market, a great branding strategy will help ensure that customers remember your business as the “go-to” source for their needs.
chat_bubble0 Comment
visibility3361 Views
A Dow Jones/Factiva content provider since 2014
Subscribe to our Dollars & Sense podcast!
