Nielsen offers ‘Category Management: Beyond theory’ seminar
July 8, 2013
Market research firm Nielsen Puerto Rico will offer a seminar titled: “Category Management: Beyond theory,” July 10-11 at 8 a.m. at the Conrad Condado Plaza hotel, the company announced.
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Scarborough begins gauging local consumer trends
November 14, 2012
Scarborough Research, a company dedicated to gathering insight on consumer shopping patterns, media usage across platforms, and lifestyle trends for adults, formally announced its entrance into the Puerto Rico market.
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Nielsen: AT&T smartphone users more satisfied with handsets vs. other carriers
October 1, 2011
Smartphones make up 40 percent of all mobile phone in use in U.S. markets, according to a recent study by Nielsen that also shows that 39 percent of those smartphones run on the Android operating system, followed by the Apple iPhone operating system.
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