Liberty Business, Liberty Puerto Rico’s business division, announced Thursday it has established a partnership with the United Retailers Association of Puerto Rico to support the small and medium-sized businesses sector on the island.
The agreement’s main purpose is to empower small and medium-sized enterprises to promote their brands in the Puerto Rican market and provide them with the customized telecommunication tools and services they need to reach local consumers.
“This partnership represents a great opportunity for us because this is a very important sector for our company and for Puerto Rico’s economy,” said Antonio Llona, vice president of Liberty Business. “As an internet provider for the business sector, we can give small and medium-sized businesses the customized telecommunication services they need so they can be successful within Puerto Rico’s current economic state.”
Meanwhile, Nelson Ramírez, president of the trade group known as CUD in Spanish, said “this agreement with Liberty Business will be of great benefit for our members because it will give them access to highly efficient technological tools that will help them grow their businesses in Puerto Rico.”
As part of the agreement, Liberty Business and the CUD will be working on a series of information capsules for small and medium sized business, with valuable information on relevant subjects for businesses and how they can grow in a competitive market. Around 50 information capsules will be produced per year and will cover subjects such as economy trends, human resources, legal aspects and accounting, just to name a few.
Liberty Business will also participate in Zona Pymes activities around the island. Zona Pymes is a CUD initiative that aims to motivate Puerto Rican to shop at local businesses, in addition to the establishment of a “Zona Pymes” in all island sectors that have small and medium-sized businesses.
Liberty Business’ salesforce will visit businesses in these areas every month to show them how the company’s products and services can help them maximize their operations, the company said.
The company will also have presence in other CUD activities such as its annual convention, which will take place Aug. 25-27, and its golf tournament.
Liberty Business will also carry out campaigns with special offers for CUD members. In addition, the company will provide consulting and access to its advanced internet, voice and video services, the company added.