Some $5 million has already been invested in the pre-Olympic basketball tournament that took place on the island this week. #NewsismyBusiness
Like all Puerto Ricans, the island’s premiere athletes faced great disruption in their routines following Hurricane Maria’s landfall on Sept. 20, 2017, the island’s most devastating storm in 85 years.
Sports are a highly profitable business enterprise, with Forbes Magazine recently confirming “the sports market in North America was worth $60.5 billion in 2014. It is expected to reach $73.5 billion by 2019.”