The advertising visuals used in the rum campaign are coming out of the same barrel where the product was aged. #NewsismyBusiness
The sign-up session started on Feb. 18 and will last until Mar. 15.
Puerto Rico Rum Journey, a tool to generate traffic and facilitate visiting different rum distilleries located throughout the Island, was unveiled recently to allow users to interact with seven distilleries, create a route of visits, and make reservations for excursions, tastings, seminars, and mixology classes, among other experiences. The app — available for download through Google Play and […]