Puerto Rico’s culture is “in the best historical moment,” but the powers that be have failed in promoting its riches to attract more tourism, p
Read More
Discover Puerto Rico, the Destination Marketing Organization for the island, has selected Miles Partnership to lead Puerto Rico’s tourism brand posi
Read More
Puerto Rico needs to find that one thing that makes it authentic to be able to compete against — and move ahead of — other tourist destination
Read More
Social media did a full turn of the screw in recent times and along the way created a new paradigm for product marketing.Social media commerce is
Read More
Flanked by members of his cabinet, lawmakers and private sector representatives, Gov. Alejandro García-Padilla signed a law Tuesday to begin taki
Read More
Over the past year, FirstBank has been in pursuit of offering personalized services to its Puerto Rico customer base. And in a trio of recent stud
Read More
FastSigns, a Texas-based signage, graphics and visual communications company, officially opened its first local franchise in Guaynabo on Thursday,
Read More
A great product or first-class service is seldom enough to sustain a lasting impression among your customers. In today’s competitive market, a g
Read More
Puerto Rico has a great opportunity and can be a powerful competitor in global tourism but it has a way to go to reach those goals, as it must fir
Read More
The Puerto Rico Hotel and Tourism Association is moving forward with making the establishment of a destination management organization, or DMO, fo
Read More