de la Cruz & Associates won a Silver Lion at the 2019 Cannes Lions International Festival of Creativity in the Entertainment Lions for Music category for its campaign “Giving Songs.” The participation in the competition also gave DLC four shortlist in four categories, the company said. The winning campaign was an initiative produced to promote […]
Due to the high level of creativity demonstrated in worldwide competitions such as the Cannes Lions Festival, DDB Latina Puerto Rico has been chosen together with four of the world’s top agencies to work on special projects for Unilever, en route to Cannes 2015.
Puerto Rico’s performance at this year’s Cannes Lions International Festival of Creativity — where it won a record 12 awards for locally produced campaigns — has set the bar high for the advertising industry, which is now looking to position the island at the forefront of global creativity.
“Follow2unfollow,” the Twitter-led campaign developed as a crime deterrent, won multiple Lion Awards recently at the Cannes Lions Festival in the south of France. The campaign, led by Starcom MediaVest Group Puerto Rico for the Puerto Rican government, won a Silver and a Bronze Public Relations Lions, a Bronze Promo & Activation Lion and a Bronze Media Lion.
The DDB Latina Puerto Rico advertising agency recently nabbed a Gold Lion in the Outdoor category at the prestigious Cannes Lions international creativity festival for the “Last Meal” campaign created for Amnesty International. The agency also received a Silver Lion in the Public Relations category for the initiative “The Morning After Pillow,” for Unilever’s Axe.
A Puerto Rican advertising veteran will be traveling to the International Cannes Lions festival this summer to participate for the first time as judge in the 60th edition of the global competition, where local talent has already walked away with top honors.
Integrated communications agency Draftfcb Puerto Rico won the National Diploma, the highest national award in the outdoor category during the recent edition of the Cannes Lions Festival for the poster called “Movies,” created to mark Coca-Cola’s 125th anniversary.
Banco Popular and its agency JWT Puerto Rico were awarded the prestigious Grand Prix Lion for public relations at this year’s Cannes Lions International Festival of Creativity in France for the bank’s “Echar Pa’lante” institutional campaign.
NIMB ON SOCIAL MEDIA