‘Christmas Car Preview’ showcases ‘most attractive cars’ of ’22
October 13, 2021
The Puerto Rico International Auto Show kicked off the “Christmas Car Preview presented by PRIAS,” featuring a collection of what it called “the most attractive vehicles of 2022, each of which is a gem and the perfect gift for a Merry Christmas on wheels.” The free event will run through Oct. 24 at Plaza Las […]
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New $8M Toyota dealership breaks ground in Bayamón
September 24, 2021
With an investment of $8 million and the creation of more than 100 direct and indirect jobs, the construction of a new Toyota dealership in Bayamón broke ground, company officials announced. The facility is scheduled to open next year, with the goal of providing a greater inventory and a team trained “to find solutions according […]
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Growth Digital: Car buying trends changed with COVID-19 pandemic
July 19, 2021
Puerto Rico consumers changed their buying habits, particularly related to cars, during the COVID-19 pandemic, as they moved more toward using online tools to get better deals and prices, according to Growth Digital, Google’s marketing arm. Due to the COVID-19 pandemic, consumer expectations changed and now they “want much more digital experiences that are easier, […]
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Puerto Rico car sales up 9.3% Y-O-Y in June, limited by chip shortage
July 19, 2021
The United Automobile Importers Group (GUIA, in Spanish) confirmed that Puerto Rico’s new car sales grew by 9.3% in June, when compared to the same month in 2020, with 11,636 units sold in comparison to the 10,648 new vehicles that rolled off lots in June 2020. “Given that June of last year was the first […]
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Porsche NEXT will continue the conversation about sustainability in Puerto Rico
June 4, 2021
EDITOR’S NOTE: This sponsored post is brought to you by Porsche Center Puerto Rico. The third “Porsche NEXT Digital Innovation Forum” will be held June 9, at 7 p.m. at Porsche Center Puerto Rico and can be seen on the Splash virtual platform and Facebook Live (@PorscheCenterPuertoRico). The German sports car brand is committed to […]
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Puerto Rico new auto sales up 25% in Feb.; Volvo to install 100 charging stations
March 10, 2021
New car sales for the month of February 2021 blew past previous records with a total of 10,540 new units sold in Puerto Rico, a 25.4% increase over the same period last year, according to figures released by the United Automobile Importers Group (GUIA for its Spanish acronym). New car sales for February 2020 totaled 8,402 units. […]
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Tesla opening 1st service center in Puerto Rico in March
February 24, 2021
Electric automobile and renewable energy solutions manufacturer, Tesla, is opening its first vehicle service center in Puerto Rico and the Caribbean in March, this media outlet confirmed. “It’s pretty amazing that we finally got approved to open something down here to bring business to Puerto Rico, which is much-needed. So, we’re excited all-around,” said a […]
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Data analytics firm Abexus predicts 110K new cars will be sold in Puerto Rico in ’21
February 24, 2021
Abexus Analytics, a firm based in Puerto Rico, predicted that 110,000 new cars will be sold this year, a more optimistic forecast than last year. “This forecast is significantly more optimistic than in 2020 thanks in large part to federal mitigation funds for COVID-19 as well as disaster relief funds through the Community Development Block […]
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Toyota de Puerto Rico reports sales of 26,537 units in ’20
January 20, 2021
Toyota de Puerto Rico reported year-end sales of 26,537 units of its Toyota and Lexus non-fleet vehicles, which company President George Christoff said exceeded 2020 expectations. Toyota kept its title of “#1 brand in the automotive industry in Puerto Rico” with a 30.1% market share. The best-selling cars were in the Yaris and Corolla family, […]
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Puerto Rico’s new car dealers saw 10.9% drop in sales in ’20
January 15, 2021
New car sales reflected a 10.9% drop in 2020, when 95,019 units were sold, in comparison to 106,624 sold in 2019, according to the latest report by the United Automobile Importers Group. During a presentation, the trade group known as GUIA in Spanish, said fleet sales represented 8.4% of total sales with 7,976 units. That […]
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Puerto Rico new car sales up 11.7% Y-O-Y in September
October 15, 2020
Despite challenges posed by measures implemented to curb the spread of COVID-19, Puerto Rico’s new car sales reflected an 11.7% year-over-year growth in September, with 8,427 units sold vs. the 7,546 sold in the same year-ago month. The United Automobile Importers Group said, however, that sales from January to September are 20.7% below the same […]
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Puerto Rico’s new car sales have taken deeper dive during pandemic vs. US
October 12, 2020
Puerto Rico’s new car market showed a deeper contraction than that of the U.S. mainland from March to May — the peak quarantine months to curb the COVID-19 pandemic — but the local market has recovered much faster since then, according to a study by Abexus Analytics. According to the firm’s research entitled “Economic Trends […]
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Toyota launches Venza ’21 SUV in Puerto Rico, expanding hybrid footprint
September 24, 2020
Toyota de Puerto Rico recently introduced the new Venza 2021, a midsize two-row crossover utility vehicle (CUV) that brings back the brand name after a five-year absence. This crossover, available in three styles — LE, XLE and Limited — comes equipped with the Toyota Hybrid System II powertrain that offers fuel efficiency of 39 MPG. […]
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Puerto Rico’s new car sales showed 5.6% growth in August
September 16, 2020
Puerto Rico’s new car sales totaled 8,695 units in August 2020, up 5.6% from the 8,236 vehicles sold during the same month last year, the United Automobile Importers Group confirmed. However, so far this year the industry maintains a cumulative sales drop of 24.3%, trade group officials said. The segments that showed slight increases in […]
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Toyota Yaris vehicle production, delivery to Puerto Rico to end in November
September 4, 2020
The 2020 model of the Toyota Yaris Sedan will be the last to be sold in Puerto Rico, after the automaker decided to end production and delivery of the popular sub-compact vehicle to the local market. “After careful consideration, Toyota Motor North America (TMNA) has decided that 20MY will be the last model year for […]
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